Google launches Android cell phone software

Tuesday, September 23, 2008 |
NEW YORK (AP) — Google Inc.’s announcement last year that it would give away software that could run cell phones was met by dizzy accolades from analysts who thought it would let the search engine company conquer the world of mobile advertising.
Today, a fruit of that announcement is set to drop: T-Mobile USA will reveal the first phone to use Android, Google’s software platform, at a news conference.
But a lot has happened in the world of cell phone software in the intervening year, and Google looks set for an uphill battle in trying to capture the desires of consumers and wireless carriers.
Research firm Strategy Analytics estimates that T-Mobile could sell 400,000 phones this year, giving Google about 4 percent of the U.S. market for “smart” phones, a category dominated by Research in Motion Ltd.’s BlackBerry phones with tough competition from Apple Inc.’s iPhone, Palm Inc.’s Treos and Centros and various phones running Microsoft Corp.’s Windows Mobile software.
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